Join the #MyHertieJourney campaign

Did you know that roughly one third of all incoming students first learn about the Hertie School from current or former students?

Building on last year’s success, we’re thrilled to announce the return of the #MyHertieJourney campaign! This initiative invites students and alumni to share their unique Hertie experiences across their online networks, with the goal of reaching and inspiring future change-makers to apply and join the Hertie School.

Here's how you can get involved:

1. Share a personal post on social media that captures your unique Hertie experiences, and include the hashtag #MyHertieJourney.

2. Spice up your post with photos from your favourite Hertie moments to make it even more engaging!

3. Tag the official Hertie School page so we can share your post.

Take a look at this video message from President Cornelia Woll for more details, and review these posts that alumni shared last year to help you craft your own #MyHertieJourney post. You will also find a social media toolkit on the alumni website with sample text and visuals to help you create your post on the platform of your choice.

Why Your Story Matters

Alumni are the best ambassadors for the Hertie School. Your lived experiences not only highlight the value of a Hertie education but also help us reach a wider pool of prospective students and grow our community of future leaders.

Have ideas to expand our reach or want to connect us with relevant organisations? Contact Lorena Ramos, Manager of Student Recruitment, at ramos[at]hertie-school[dot]org.

We look forward to reading your #MyHertieJourney and celebrating the incredible impact of our alumni!